Bauer Media Radio

We think popular.

Viking FM.

Launched in 1984 Viking FM broadcasts to East Yorkshire and Northern Lincolnshire, including Hull, Bridlington, Goole, Scunthorpe, Grimsby & Gainsborough. As well as playing the best variety of music from the last 30 years Viking FM provides comprehensive local news, traffic & travel and other local information. Viking FM output reflects its commitment to the local area.

Key Facts

  • Local news and information for East Yorkshire and North East Lincolnshire
  • Winner of many awards including the London International Awards, Vox Awards and a United Nations Award
  • Close links with the local community demonstrated by the stations involvement with their official charity ‘Cash For Kids’ raising more than £478,000 for disadvantaged children in the region

Station Address:
Viking FM
Commercial Road
Hull, HU1 2SG
01482 325 141

Website: http://www.vikingfm.co.uk

Viking FM listener profile:

  • Reach: 228,000
  • Average Hours: 6.2
  • Reach % in TSA: 24.8 %
  • Commercial Market Share: 17 %
  • Total Hours: 1,408,000
  • All Radio Market Share: 8.1 %
Gender Ratio
52.2% 47.8%
ABC1 profile

36.8%

% of ABC1 Profile

Target Demographic Age

Source: RAJAR Q1 2013; profiles based on reach