West Fm | Stations | Radio Advertising

West FM.

West FM is ‘First for entertainment and information at the heart of our local community’.

West FM has been entertaining the people of Ayrshire since January 1997. Localness is an important factor on why our audience tune into 96.7 West FM and we are conscious of delivering great new music, celebrity interviews, entertainment news plus up to the minute local news, travel and sport to keep our listeners informed and moving!

Please note : The RAJAR figures are based on the total West Sound Group audience. This group is sold regionally and nationally, locally the three stations can be bought separately.

Station Address:
54a Holmston Road
Ayr, KA7 3BE
01292 283 662

Website: www.westfm.co.uk

West FM listener profile:

Reach: 179,000
Average Hours: 9.4
Reach % in TSA: 46.2 %
Commercial Market Share: 51.1 %
Total Hours: 1,692,000
All Radio Market Share: 24 %

Gender Ratio

57.4% 42.6%

ABC1 profile

35.2%

% of ABC1 Profile

Target Demographic Age

Source: RAJAR Q1 2013; profiles based on reach

West FM Presenters

Alan Shaw

Colin McArdle

Fiona Shields

Gina McKie

Krystle

Romeo

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TSA Locations.

TSA.

Largs, Kilmarnock, Troon, Prestwick, Ayr, Maybole, Girvan, Stranraer, Newton Stewart, Wigtown, Whithorn, Gatehouse of Fleet, Kirkcudbright, Castle Douglas, Dalbeattie, Dumfries, Annan